Hédoné


My End-of-Degree Project is about a sustainable solution implemented in communities located near the ocean in order to reduce the impact of human activity on the coasts. 

Hedonism and recycling are the two concepts that were used to develop this visual identity. Hedonism, which refers to Greek mythology, is represented by a minimalist and refined style that is accompanied by typography and representative symbols. Recycling is represented by its symbolic circle and the mixture of colors that refers to recycled plastic.

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